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Swoosh logos were all the rage in the late 90's. Yet, unlike many of the fads and styles of the 90's, the swoosh logos have not disappeared. In fact, due to the ease with which they are produced, they threaten to make a comeback. This Grupthink topic is an effort to document the tragic unoriginality that many swoosh logos exhibit, and perhaps honor the better specimens.

With your help, we will have the most comprehensive, well-documentd swoosh logo collection in existence! Help me collect, record, and preserve the logos here, before they go extinct! (let us hope they go extinct...)

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1.	44 votes 871 pts	Nike - the absolute classic If you dont' think of Nike when you hear "Swoosh", you missed out on the last two decades Discuss
2.	7 votes 127 pts	RC Cola 1 Comment
3.	6 votes 114 pts	Internet Explorer 7 The IE7 logo. I've always liked the translucent "e" because it reminds me of a blue menthol cough drop. Don't ask me why I like menthol cough drops. Discuss
4.	5 votes 96 pts	ESPN I think they are phasing this one out, but I'm not sure. Discuss
5.	4 votes 77 pts	Epcot This one isn't too bad, but it's a swoosh, nonetheless. Discuss
6.	4 votes 72 pts	Hyatt Swoosh! Discuss
7.	3 votes 60 pts	Firefox Does the fox swooshed around the globe count? Discuss
8.	3 votes 54 pts	AAA Three A's and two swooshes. Discuss
9.	2 votes 26 pts	Song Airlines Discuss
10.	1 votes 20 pts	Quixtar/Amway - a twofer! An X-cross swoosh *and* a more conventional swoosh from this forward-leaning outfit. Discuss
11.	1 votes 20 pts	Friends of the Earth One of my favourites! :-) Discuss
12.	1 votes 20 pts	First Choice Cleaning Co. When I brought up changing our company logo back in '06, I was asked why I didn't think the current one wasn't terribly original and creative. Discuss
13.	1 votes 20 pts	Midas Discuss
14.	1 votes 13 pts	Interhost Discuss
15.	1 votes 12 pts	Ferca Discuss
		Up to 60 characters. If your "answer" is an image or photo, this will be the title.

Topic Stats

61 grupies have voted on one or more of the 19 answers. This topic was started by Steven on May 5th, 2006. Tags: branding, cliche, logos, marketing, swoosh, swoosh logos

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